Sunday, March 14, 2010

The Invention of Advertising

Ever see the movie "The Invention of Lying"? I was always disappointed that the filmmakers never took the chance to show what internet ads would look like in that world. I can guess, though:

"You have won! This is not a joke--it is a lie.'

"IQ 106--Can you beat this score? (hint: your chances drop dramatically if you click on this ad)"

"Pictures of stock models have had your geoip location inserted below their pictures in order to make you think that you can talk to hot girls in your city now!"

"Shoot 5 iphones, win the opportunity to have something sold to you!"

"What do you see in this picture? Is it 1) a duck, 2) a bunny, or 3) an appeal to the delusion that seeing both makes me special and will make people finally love me?"

"Teeth whitening exposed! Don't be ripped off by the dentist--be ripped off by us! As advertised once in a late-night slot on CNN."

...and so on

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